Episodes

The hosts discuss the value of local business partnerships. News: Google Duplex, Skorr, AI Influencers. Leadership Symposium: https://www.eventbrite.com/e/seasonal-attraction-leadership-symposium-2018-registration-45141589710?aff=0a3e2d60b4 Use...

Influencer Marketing is evolving rapidly and is a significant tool is today’s marketing toolkit. Dive into use examples, dos, and don'ts in this episode. News: Instagram payments & a warning on ‘experts.’ Subscribe: www.marketingyourattraction.com

Ideas stick because they tap into emotion via our ‘Profound Motivation.’ As marketers, we frame ideas to tap into emotion, but often disregard the Profound Motivations of guests. We discuss the concept of framing for higher level motivations. News:...

Scott discusses ways to make top quality scenic, costumes, makeup and props on a budget...while his dog Lucy barks in the distance. Creativity will always provide...

If it doesn't say Haunt Shirts it's just a shirt Shirts made by and for haunters plus custom screen printing options. Video by Haunt Collective.

Robert Nulton from The Haunt Rater discusses the elements that he feels makes up a great Haunted Attraction experience and how you can improve your show for next season. The Haunt Rater has been reviewing and walking through Haunted Houses since...

Main Topic: Trends in The Social Landscape News Items: Once focused on scale, Hearst is cutting back on aggregation and viral fluff Disney Parks App Campaign Example: Google Connect LIVE Subscribe here: www.marketingyourattraction.com

“For the first time in human history, people aged 65 and older will outnumber children under age 5.” Mass market is over and demographics are changing. What can you do to appeal to older adults? News: “The Dubai-listed Legoland operator received...

Scott brings you his observations and comments about the Spooky Empire 2018 show in Orlando. He also rambles randomly, but that is now to be expected…

News: Museum of selfies https://archpaper.com/2018/04/museum-selfies-graces-glendale-limited-time/#gallery-0-slide-0 “The relationship between people and art has changed,” Mamedov told Mashable. “Now people don’t want to just be a silent consumer,...

In this podcast episode, we get Ed Roberts on to discuss what to expect at this year's West Coast Haunter's Convention in Portland, Oregon on April 13th through the 15th. What: A haunters convention for all, whether you are a pro haunter, home...

Is that real? Faux Real Shirt is the perfect combination of quirky, funny, and scandalous pictures for consumers who want to stand out from the everyday fashion crowd. Our Haunt Collective teams brings you the new items for this Halloween #haunter

Jeff Davis from Davis Graveyard discussing the auction item their team made for Magic Wheelchair at this year's HAuNTcon : Haunted Attraction National Tradeshow Convention. Thank you Haunt Collective for making the video

Bad Jack Productions discusses 'collaboration' and what role it plays in their wicked designs with the Haunt Collective team. Video by: Haunt Collective Location: HAuNTcon : Haunted Attraction National Tradeshow Convention

Main Topic: Outsourcing is a necessity in today's workforce; we help you decide when and what can be outsourced. News: Facebook Data Breach: https://marketingland.com/facebooks-removal-of-third-party-targeting-data-what-we-know-237260 Snapchat...

Here is the latest episode from the Transworld Halloween & Attractions show with a very special interview with HAA Lifetime Achievement Award winner for 2018, Robbi Parsons Lepre, and the introduction of a new segment called "...Just Like My First Time”

Main Topic: Use collaborative idea sessions with your team to become newsworthy. Notes: Melanie from T Brand Studios on T.R.U.T.H. (Teachable, Reputable Sources, Uniqueness, Teachable, & Human Connection). Move from Product to Role and to Emotion....

Scott recently attended a Renaissance Festival in Tampa and noticed many similarities with Haunted Attractions. In this episode he shares his own quirky take on his Ren Faire experience.

HaunTopic Radio gets Benjamin Selecky on from Vampfangs to discuss: How to Properly Wear Theatrical Lenses and Why You Need to Choose the Right Ones Why wearing faux teeth can make your scare character come to life The new vision he and his business...

Main Topic: Begin with 'Why' for any project at your attraction. Involving marketing early on to help with the 'Why' makes the entire process more efficient. References: "Purple Cow" by Seth Godin and "Start with Why" by Simon Sinek. News: PGAV...

In this episode Scott discusses the importance of communication on all levels throughout the creation and installation process. This topic is also covered in a special interview with designer and educator Chris Kleckner. Finally, Scott talks about Bob...

Main Topic: Use 'Elevation' to craft memorable experiences for guests at your attraction. Summarized from "The Power of Moments" by Chip & Dan Heath. News: General Data Protection Regulation (GDPR) Google's Mobile First Index (Why websites need to...

Brad & Philip discuss the concept of ‘Don’t Build Your House on Rented Land’ and how it relates to your marketing efforts in developing addressable audiences. The News is all about Facebook’s revision to their newsfeed algorithm. Subscribe to our...

Here are a few recordings from the Hauntcon trade show in New Orleans from January of 2018. Scott chats with a couple vendors and walks down Bourbon Street while he discusses why New Orleans is a great city for haunters.