Episodes

Trends in The Social Landscape
April 23, 2018

Trends in The Social Landscape

Main Topic:Trends in The Social LandscapeNews Items:Once focused on scale, Hearst is cutting back on aggregation and viral fluffDisney Parks App Campaign Example:Google Connect LIVESubscribe here: www.marketingyourattraction.com

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The Impact of America's Evolving Demographics
April 15, 2018

The Impact of America's Evolving Demographics

“For the first time in human history, people aged 65 and older will outnumber children under age 5.”Mass market is over and demographics are changing.What can you do to appeal to older adults?News:“The Dubai-listed Legoland operator received...

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[A Scott in the Dark] Episode 15: Spooky Empire the Anywho Report
April 9, 2018

[A Scott in the Dark] Episode 15: Spooky Empire the Anywho Report

Scott brings you his observations and comments about the Spooky Empire 2018 show in Orlando. He also rambles randomly, but that is now to be expected…

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How To Break Up Projects For Outsourcing | Sesame Place & The Museum of Selfies
April 9, 2018

How To Break Up Projects For Outsourcing | Sesame Place & The Museum …

News:Museum of selfies https://archpaper.com/2018/04/museum-selfies-graces-glendale-limited-time/#gallery-0-slide-0“The relationship between people and art has changed,” Mamedov told Mashable. “Now people don’t want to just be a silent consumer,...

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[HaunTopic] What to Expect at the West Coast Haunter's Convention 2018 with Ed Roberts
April 6, 2018

[HaunTopic] What to Expect at the West Coast Haunter's Convention 201…

In this podcast episode, we get Ed Roberts on to discuss what to expect at this year's West Coast Haunter's Convention in Portland, Oregon on April 13th through the 15th.What: A haunters convention for all, whether you are a pro haunter, home...

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FAUX Real Photorealistic Apparel
April 3, 2018

FAUX Real Photorealistic Apparel

Is that real?Faux Real Shirt is the perfect combination of quirky, funny, and scandalous pictures for consumers who want to stand out from the everyday fashion crowd.Our Haunt Collective teams brings you the new items for this Halloween #haunter

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Davis Graveyard Discusses their Magic Wheelchair Auction Item Build at HAuNTconHPE
April 2, 2018

Davis Graveyard Discusses their Magic Wheelchair Auction Item Build a…

Jeff Davis from Davis Graveyard discussing the auction item their team made for Magic Wheelchair at this year's HAuNTcon : Haunted Attraction National Tradeshow Convention.Thank you Haunt Collective for making the video

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Bad Jack Productions at Hauntcon 2018
April 2, 2018

Bad Jack Productions at Hauntcon 2018

Bad Jack Productions discusses 'collaboration' and what role it plays in their wicked designs with the Haunt Collective team.Video by: Haunt CollectiveLocation: HAuNTcon : Haunted Attraction National Tradeshow Convention

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Scaling Your Team: When & What
April 2, 2018

Scaling Your Team: When & What

Main Topic: Outsourcing is a necessity in today's workforce; we help you decide when and what can be outsourced.News:Facebook Data Breach:https://marketingland.com/facebooks-removal-of-third-party-targeting-data-what-we-know-237260Snapchat...

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[A Scott in the Dark] Episode 14: A Weekend in St Louis
March 28, 2018

[A Scott in the Dark] Episode 14: A Weekend in St Louis

Here is the latest episode from the Transworld Halloween & Attractions show with a very special interview with HAA Lifetime Achievement Award winner for 2018, Robbi Parsons Lepre, and the introduction of a new segment called "...Just Like My First Time”

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Be Newsworthy
March 26, 2018

Be Newsworthy

Main Topic: Use collaborative idea sessions with your team to become newsworthy.Notes: Melanie from T Brand Studios on T.R.U.T.H. (Teachable, Reputable Sources, Uniqueness, Teachable, & Human Connection).Move from Product to Role and to Emotion....

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[A Scott in the Dark] Episode 13: Learning From Ren Rats and Fairie Folk
March 22, 2018

[A Scott in the Dark] Episode 13: Learning From Ren Rats and Fairie F…

Scott recently attended a Renaissance Festival in Tampa and noticed many similarities with Haunted Attractions. In this episode he shares his own quirky take on his Ren Faire experience.

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[HaunTopic] Vampfangs: Theatrical lenses, Fangs & Teeth, Makeup, and more with Benjamin Selecky
March 19, 2018

[HaunTopic] Vampfangs: Theatrical lenses, Fangs & Teeth, Makeup, and …

HaunTopic Radio gets Benjamin Selecky on from Vampfangs to discuss:How to Properly Wear Theatrical Lenses and Why You Need to Choose the Right OnesWhy wearing faux teeth can make your scare character come to lifeThe new vision he and his business...

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Episode 3: Always Ask Why
March 19, 2018

Episode 3: Always Ask Why

Main Topic: Begin with 'Why' for any project at your attraction. Involving marketing early on to help with the 'Why' makes the entire process more efficient.References: "Purple Cow" by Seth Godin and "Start with Why" by Simon Sinek.News:PGAV...

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[A Scott in the Dark] Episode 12 Communication
March 12, 2018

[A Scott in the Dark] Episode 12 Communication

In this episode Scott discusses the importance of communication on all levels throughout the creation and installation process. This topic is also covered in a special interview with designer and educator Chris Kleckner. Finally, Scott talks about Bob...

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Marketing Your Attraction EP 02: Crafting Memorable Moments Using Elevation
March 12, 2018

Marketing Your Attraction EP 02: Crafting Memorable Moments Using Ele…

Main Topic: Use 'Elevation' to craft memorable experiences for guests at your attraction. Summarized from "The Power of Moments" by Chip & Dan Heath.News:General Data Protection Regulation (GDPR)Google's Mobile First Index (Why websites need to...

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Don’t Build Your House on Rented Land & The Great Newsfeed Crisis of 2018
March 5, 2018

Don’t Build Your House on Rented Land & The Great Newsfeed Crisis of …

Brad & Philip discuss the concept of ‘Don’t Build Your House on Rented Land’ and how it relates to your marketing efforts in developing addressable audiences. The News is all about Facebook’s revision to their newsfeed algorithm.Subscribe to our...

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[A Scott in the Dark] Episode 11 Hauntcon 2018
March 1, 2018

[A Scott in the Dark] Episode 11 Hauntcon 2018

Here are a few recordings from the Hauntcon trade show in New Orleans from January of 2018. Scott chats with a couple vendors and walks down Bourbon Street while he discusses why New Orleans is a great city for haunters.

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[HaunTopic Radio] Live HAuNTcon 2018
Feb. 5, 2018

[HaunTopic Radio] Live HAuNTcon 2018

HAuNTcon, the leading event for starting and growing haunted attractions, is a trade-only event that brings industry professionals together each year. Owned by Urban Expositions, the event provides a platform for sourcing, learning, and networking....

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3 Ways Attractions Use PR Companies To Make Money
Jan. 10, 2017

3 Ways Attractions Use PR Companies To Make Money

Tyler brings the main topic of how attractions use Public Relations to protect, enhance, and build their brand. Philip discusses the news: 'Facebook, despite information that their audience numbers have been inflated, continues to evolve their...

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[HauntTopic Radio] Talking Haunts & HAuNTcon with Scott Swenson and Todd Patton
Jan. 9, 2017

[HauntTopic Radio] Talking Haunts & HAuNTcon with Scott Swenson and T…

In this podcast episode, we chat with HAuNTcon Speakers Scott Swenson (Scott Swenson Creative Dev.) and Todd Patton (Ruby Falls Haunted Cavern) about their personal experiences at HAuNTcon conventions in the past and how HAuNTcon is a different show...

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Marketing Monday: List Building, The Fake News Epidemic, & The Fall of Vine
Dec. 27, 2016

Marketing Monday: List Building, The Fake News Epidemic, & The Fall o…

Tyler and Philip discuss list building, the Fake News Epidemic on Facebook, Instagram's growth, and the death of Vine- all in the context of Themed Attractions. For 2017- We want to know what YOU want to hear and how we can help. Let us know here:...

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Introducing: Season 2 of Marketing Monday
Dec. 9, 2016

Introducing: Season 2 of Marketing Monday

Tyler and Philip discuss their upcoming season and shift to Themed Entertainment Marketing, Google's new Pop-up Policy, and interview Scott Swenson. We want to know what YOU want to hear and how we can help. Let us know here:...

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Howl-O-Scream at Busch Gardens Tampa Bay 2016
Oct. 28, 2016

Howl-O-Scream at Busch Gardens Tampa Bay 2016

We recently sat down with Ben Dewitt, the entertainment project manager for Howl-O-Scream, one of Bush Gardens’ flagship events, and asked him to talk about this event and what guests will experience.

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