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Episodes

June 1, 2018

[Haunt Chat Live] S1 E12- Haunt Weekly

Haunt Chat Live is now on the network! We’re releasing Season 1 right here, in reverse order. Crystal

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May 28, 2018

To Edit is Divine or Why Complexity Kills Conversions

People buy the products they can understand the fastest. The hosts discuss simplifying concepts and campaigns using principles from “Make it Stick” and “Building a Story Brand.” Make it Stick: https://amzn.to/2xm6xPn Building a Story Brand:...

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May 21, 2018

Elements of the Modern Press Kit

We explore press kit essentials and media pitches. Subscribe for expanded show notes: www.marketingyourattraction.com Leadership Symposium:...

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May 15, 2018

[HaunTopic Radio] Murder CO & Black Market Escape Rooms with Jon Cook…

Black Market Escape Rooms presents "Murder Co": a R-rated escape experience BLACK MARKET ESCAPE ROOMS, a new immersive-based attraction company, announces the opening of MURDER CO, a permanent escape experience aimed at turning the attraction...

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May 14, 2018

In the Era of AI, Business Partnerships Differentiate

The hosts discuss the value of local business partnerships. News: Google Duplex, Skorr, AI Influencers. Leadership Symposium: https://www.eventbrite.com/e/seasonal-attraction-leadership-symposium-2018-registration-45141589710?aff=0a3e2d60b4 Use...

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May 7, 2018

Influencer Marketing [S03E10]

Influencer Marketing is evolving rapidly and is a significant tool is today’s marketing toolkit. Dive into use examples, dos, and don'ts in this episode. News: Instagram payments & a warning on ‘experts.’ Subscribe: www.marketingyourattraction.com

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April 30, 2018

Frame Ideas For Meaning

Ideas stick because they tap into emotion via our ‘Profound Motivation.’ As marketers, we frame ideas to tap into emotion, but often disregard the Profound Motivations of guests. We discuss the concept of framing for higher level motivations. News:...

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April 30, 2018

[A Scott in the Dark] Episode 16: Make It Cheap

Scott discusses ways to make top quality scenic, costumes, makeup and props on a budget...while his dog Lucy barks in the distance. Creativity will always provide...

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April 23, 2018

Haunt Shirts: If it doesn't say Haunt Shirts it's just a shirt

If it doesn't say Haunt Shirts it's just a shirt Shirts made by and for haunters plus custom screen printing options. Video by Haunt Collective.

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April 23, 2018

HaunTopic: The Haunt Rater: How to Take Your Attraction From Good to …

Robert Nulton from The Haunt Rater discusses the elements that he feels makes up a great Haunted Attraction experience and how you can improve your show for next season. The Haunt Rater has been reviewing and walking through Haunted Houses …

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April 23, 2018

Trends in The Social Landscape

Main Topic: Trends in The Social Landscape News Items: Once focused on scale, Hearst is cutting back on aggregation and viral fluff Disney Parks App Campaign Example: Google Connect LIVE Subscribe here: www.marketingyourattraction.com

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April 15, 2018

The Impact of America's Evolving Demographics

“For the first time in human history, people aged 65 and older will outnumber children under age 5.” Mass market is over and demographics are changing. What can you do to appeal to older adults? News: “The Dubai-listed Legoland operator …

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April 9, 2018

[A Scott in the Dark] Episode 15: Spooky Empire the Anywho Report

Scott brings you his observations and comments about the Spooky Empire 2018 show in Orlando. He also rambles randomly, but that is now to be expected…

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April 9, 2018

How To Break Up Projects For Outsourcing | Sesame Place & The Museum …

News: Museum of selfies https://archpaper.com/2018/04/museum-selfies-graces-glendale-limited-time/#gallery-0-slide-0 “The relationship between people and art has changed,” Mamedov told Mashable. “Now people don’t want to just be a silent consumer,...

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April 6, 2018

[HaunTopic] What to Expect at the West Coast Haunter's Convention 201…

In this podcast episode, we get Ed Roberts on to discuss what to expect at this year's West Coast Haunter's Convention in Portland, Oregon on April 13th through the 15th. What: A haunters convention for all, whether you are a …

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April 3, 2018

FAUX Real Photorealistic Apparel

Is that real? Faux Real Shirt is the perfect combination of quirky, funny, and scandalous pictures for consumers who want to stand out from the everyday fashion crowd. Our Haunt Collective teams brings you the new items for this Halloween …

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April 2, 2018

Davis Graveyard Discusses their Magic Wheelchair Auction Item Build a…

Jeff Davis from Davis Graveyard discussing the auction item their team made for Magic Wheelchair at this year's HAuNTcon : Haunted Attraction National Tradeshow Convention. Thank you Haunt Collective for making the video

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April 2, 2018

Bad Jack Productions at Hauntcon 2018

Bad Jack Productions discusses 'collaboration' and what role it plays in their wicked designs with the Haunt Collective team. Video by: Haunt Collective Location: HAuNTcon : Haunted Attraction National Tradeshow Convention

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April 2, 2018

Scaling Your Team: When & What

Main Topic: Outsourcing is a necessity in today's workforce; we help you decide when and what can be outsourced. News: Facebook Data Breach: https://marketingland.com/facebooks-removal-of-third-party-targeting-data-what-we-know-237260 Snapchat...

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March 28, 2018

[A Scott in the Dark] Episode 14: A Weekend in St Louis

Here is the latest episode from the Transworld Halloween & Attractions show with a very special interview with HAA Lifetime Achievement Award winner for 2018, Robbi Parsons Lepre, and the introduction of a new segment called "...Just Like My First …

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March 26, 2018

Be Newsworthy

Main Topic: Use collaborative idea sessions with your team to become newsworthy. Notes: Melanie from T Brand Studios on T.R.U.T.H. (Teachable, Reputable Sources, Uniqueness, Teachable, & Human Connection). Move from Product to Role and to Emotion....

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March 22, 2018

[A Scott in the Dark] Episode 13: Learning From Ren Rats and Fairie F…

Scott recently attended a Renaissance Festival in Tampa and noticed many similarities with Haunted Attractions. In this episode he shares his own quirky take on his Ren Faire experience.

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March 19, 2018

[HaunTopic] Vampfangs: Theatrical lenses, Fangs & Teeth, Makeup, and …

HaunTopic Radio gets Benjamin Selecky on from Vampfangs to discuss: How to Properly Wear Theatrical Lenses and Why You Need to Choose the Right Ones Why wearing faux teeth can make your scare character come to life The new vision …

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March 19, 2018

Episode 3: Always Ask Why

Main Topic: Begin with 'Why' for any project at your attraction. Involving marketing early on to help with the 'Why' makes the entire process more efficient. References: "Purple Cow" by Seth Godin and "Start with Why" by Simon Sinek. News: …

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