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Nov. 9, 2015

Target Markets: How & Why.

Target Markets: How & Why.

Tyler & Philip discuss 5 characteristics that help to define your target markets: Size, Geographic, Demographic, Psychographic, and Behavioral. The hosts also recap surveying, emphasize that 'marketing is not selling,' and outline the marketing...

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Tyler & Philip discuss 5 characteristics that help to define your target markets: Size, Geographic, Demographic, Psychographic, and Behavioral. The hosts also recap surveying, emphasize that 'marketing is not selling,' and outline the marketing process.

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